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Fusion
About This Webinar
As part of our ongoing Unlocking Practice Success℠ series, this webinar is focused on client experience which ranked as the top priority in our latest Practice Success Report. You know how a session went. What’s harder to see is how clients feel about everything outside it, and why some stop coming.

Only 28% of practices that rate client experience as a strength have a way to track it. And 68% have no reliable way to know why clients leave before treatment ends.

Melissa Adams, LICSW and owner of Daybreak Enterprises, joins hosts Cory Polonetsky and Lynn Carroll to talk through practical ways to hear from clients and act on what they tell you.

What you’ll learn

  • Gather client feedback without adding work. Melissa shares simple ways to hear from clients that fit into the routine you already have.
  • See why the moments outside session matter. Scheduling and billing shape how clients feel about their care, too.
  • Leave with one step to try this week. Pick a single change to implement to start getting actionable feedback to improve the client experience.


Save your seat today!
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Melissa Adams, LICSW
Owner, Daybreak Enterprises
Melissa is a Licensed Mental Health Practitioner (LICSW) and Master of Social Work, with more than 20 years of experience in behavioral health, counseling, professional coaching, and clinical practice. Her background combines direct clinical work with long-term experience helping individuals and couples navigate personal, professional, and relationship challenges.

Since 2008, Melissa has owned and operated Daybreak Enterprises, providing psychotherapy and professional life coaching services. Her mental health work has included individual and couples counseling, assessment and treatment planning, behavioral telehealth, crisis intervention, and collaboration with other professionals involved in client care. Her professional life coaching has included work with clients in various life transitions, including divorce and blending families.

In addition to direct practice, Melissa brings experience in clinical supervision, mentoring, consultation, and the development of practical strategies that help people translate insight into meaningful behavioral change. Her coaching experience complements her clinical background and allows her to work effectively with people who are seeking growth, improved performance, stronger relationships, or successful navigation of significant life and career transitions.

Melissa is particularly interested in opportunities that draw upon the intersection of behavioral health, coaching, clinical supervision, program development, and professional leadership, including remote and behavioral telehealth environments.
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Cory Polonetsky
Vice President, Product Management, Ensora Health
Cory is a healthcare technology leader with over 20 years experience leading teams and growing businesses. He is Vice President of Product Management & Marketing at Ensora Health, where he builds solutions to help mental healthcare professionals achieve success in their practices. As the project sponsor and an author of Ensora’s Future of Therapy Report and Practice Success Report, he has analyzed the viewpoints of over 2,000 therapists to provide insight into where therapy is going and how to be successful in practice and in business. Prior to joining Ensora, Cory held commercial, strategy, and marketing leadership positions at Elsevier Clinical Solutions, bringing to market clinical decision support, clinical learning, and patient engagement products. Before that Cory worked at CapitalOne Healthcare Finance, McKinsey & Company, and Simon-Kucher & Partners. Cory is passionate about improving healthcare access, experience, and outcomes. He is based in Maine where he lives with his wife and their four children.
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Lynn Carroll
Vice President, Product Management, Ensora Health
Lynn helps shape the future of Fusion. Driven by a passion for healthcare, technology, and practice success, she focuses on building solutions that help therapy practices grow, operate more effectively, and deliver better patient outcomes. Her work spans product strategy, AI innovation, and customer experience, always with the goal of turning real-world challenges into meaningful results.
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